The Disney-ABC Television Group's experimental new-media studio, Stage 9, is focused on creating original short-form programming by merging innovative creativity with superior production quality. The studio has an active slate of more than 20 programs in comedy, drama, animation and reality ranging from traditional linear episodic storytelling to fully immersive interactive content geared toward the trend-setting Adult 18-34 demographic. Working with emerging talent from the online community, Stage 9 is squarely focused on content creation, smartly distributing its programming through top broadband video sites, online social networks, mobile, and download services in order to maximize user accessibility and exposure.